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Best Practices in DEI Series — Module 5: Building DEI Into Customer-Facing Systems & Operations

  • 18 Sep 2024
  • 9:00 AM - 1:00 PM
  • Online Workshop

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Much of DEI focuses on the workforce and leadership, but there are important components of DEI that should focus on customer and market facing processes as well as an organization’s core operations. This module will be facilitated by Trina Olson of Team Dynamics; biography is below.

Specific areas of focus in this workshop (with Baldrige Framework references in parenthesis) include:

  • Building equity & inclusion into customer “listening posts” to understand customer and market segment needs [3.1a(1-2), b(1)]
  • Building and managing customer relationships (acquiring and retaining customers), enabling customer to access information and support, and equitable customer experience and fair treatment for different customers, groups, and market segments [3.2a(1, 2, 4)]
  • Determining customer satisfaction, dissatisfaction and engagement of all customers [3.2b(1)]
  • Considering DEI in product/service and process design [6.1a(1,3)]
  • Integrating DEI into supply chain — in selecting and managing suppliers and partners [6.1c]

If attending “ala carte,” this workshop is $200 for PEN/WCPE/IQC members ($400 for non-members). Teams of 3-4 members $175/each; teams of 5+ are $150/each. Investment for the full series is $1000 (for members only), prorated to $300 for this and the other remaining module in the series. If you are not yet a member, contact IQC to explore the value of membership, including “bundling” membership into the investment in this series!

The on-demand option is $100 per session (recording included for those attending live).

Biography

Trina has led Team Dynamics’ curriculum development; concretizing the tools and resources our clients need to thrive. Trina Olson is a seasoned executive coach, equity expert, author, facilitator and trainer who has been leading teams and building content for more than 20 years. Learn more about her current coaching practice at www.TrinaOlson.com.

Trina’s professional history includes two-time executive director. Trina has built an impressive portfolio of national and regional policy and advocacy experience, centering a multitude of progressive issues, including: healthcare, hunger, living wage, immigration reform, transgender inclusive non-discrimination, and more. Trina is an expert adult-educator who has supported teams around the country to both improve their workplace culture and performance.

Trina is a Minnesotan who has also made her home in eighteen U.S. cities, including: Seattle, Washington, D.C., San Francisco, New York, and Los Angeles. A queer, white, cis-gender woman, Trina is motivated by the ways job creators could be addressing the intersection of identity and workplace more creatively and consistently to address the pervasive inequities still at play across race and gender, in particular.

Trina is a frequently called upon thought leader and presenter. Trina has used her degree in communications to design winning fundraising, communications, and issue campaigns.

Trina is the author of Fairness in Philanthropy, Leveling the Playing Field for Our LGBTQ Neighbors, as well as, Seeking Safe Haven: LGBTQ People and the American Immigration Experience. Together, Trina and Alfonso have co-written a book entitled: A Guide to Disrupt Racism + Sexism in Hiring. For more information on Team Dynamics, click here.


                


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